The survey "GenAI for marketing: Fear or FOMO" (Fear Of Missing Out) interviewed more than 50 CMOs and marketing directors in Europe, Australia and the US.
In such a volatile environment, digitalization becomes the safest way for SMEs to maintain control over their businesses.
Romanian businesses are also on par with other EU-based companies in use of digital technologies, EIB survey shows.
The survey "GenAI for marketing: Fear or FOMO" (Fear Of Missing Out) interviewed more than 50 CMOs and marketing directors in Europe, Australia and the US.
Key assessment criteria for the matrix include sustainability leadership, corporate sustainability strategies, transparency on data, progress and transformation,.
Romanian company Decalex Digital is expanding its services by opening the Decalex Digital UK office in London.