Local media market is estimated at €778 million in 2024
Advertising revenue market shares remain stable: Television leads with 52.2%, followed by Digital at 36.4%, OOH at 6%, Radio at 4.9%, while Print stays below 1%.
Advertising revenue market shares remain stable: Television leads with 52.2%, followed by Digital at 36.4%, OOH at 6%, Radio at 4.9%, while Print stays below 1%.
This positive evolution is due to favorable economic factors, such as decreased energy prices and a strong labor market.

AI is creating two distinct directions in the global labour market, according to PwC research, based on an analysis of over one billion job listings across six continents.
PPC Energie, an integrated energy provider, has added an Operation and Maintenance (O&M) service for energy storage systems (BESS) to its portfolio of solutions for companies.
FintechOS, the financial technology company founded in Romania that provides AI-based digitalisation solutions for banks and insurers, has reached profitability on the back of a 40% rise in recurring revenue at the end of Q1, company representatives said.
In 2026, production sites in Romania are turning to power studies to understand how energy is consumed and distributed within their own installations, at the level of equipment and production lines.
The European Bank for Reconstruction and Development (EBRD) is providing a loan of RON 300 million (€57 million equivalent) to Delgaz Grid, an electricity and gas distribution company operating in Romania, to support energy security.