Local media market is estimated at €778 million in 2024
Advertising revenue market shares remain stable: Television leads with 52.2%, followed by Digital at 36.4%, OOH at 6%, Radio at 4.9%, while Print stays below 1%.
Advertising revenue market shares remain stable: Television leads with 52.2%, followed by Digital at 36.4%, OOH at 6%, Radio at 4.9%, while Print stays below 1%.
This positive evolution is due to favorable economic factors, such as decreased energy prices and a strong labor market.

Oil major OMV Petrom is progressing with its Neptun Deep development project, expecting first gas production in 2027 with estimated investments of up to €4 billion.
EU enterprises are rapidly adopting artificial intelligence technologies, with 20% of companies with 10 or more employees now using AI to conduct business in 2025, according to Eurostat.
Premier Capital has reached a milestone with the opening of its 200th McDonald's restaurant across its European portfolio, located in Malta - the company's home country.
Companies and local authorities will have over €1.5 billion in grants available for investment in energy and energy efficiency at the beginning of next year.
Romanian private healthcare network MedLife has reached a market capitalisation of €1 billion at the Bucharest Stock Exchange (BVB), around nine years after the company went public.