Local media market is estimated at €778 million in 2024
Advertising revenue market shares remain stable: Television leads with 52.2%, followed by Digital at 36.4%, OOH at 6%, Radio at 4.9%, while Print stays below 1%.
Advertising revenue market shares remain stable: Television leads with 52.2%, followed by Digital at 36.4%, OOH at 6%, Radio at 4.9%, while Print stays below 1%.
This positive evolution is due to favorable economic factors, such as decreased energy prices and a strong labor market.

AJ Brand, the Romanian developer of renewable energy projects, has completed the acquisition of the Gebeleizis 6.4 MW operational solar photovoltaic project from Eximprod.
Telecom company Digi Communications has converted 16,974 class A shares into class B shares to fulfill obligations under its ongoing stock option plan.
Railway and airline transport suffered major disruptions on Wednesday morning in Bucharest region due to a red code snowstorm.
Vastint Romania has signed a new leasing contract with Scor, one of the world's largest reinsurers, for its first office in Romania.
Symphopay is strengthening its position as a payment orchestration solution for retail in Romania, following implementation across more than 1,750 stores in the Profi network.