Local media market is estimated at €778 million in 2024
Advertising revenue market shares remain stable: Television leads with 52.2%, followed by Digital at 36.4%, OOH at 6%, Radio at 4.9%, while Print stays below 1%.
Advertising revenue market shares remain stable: Television leads with 52.2%, followed by Digital at 36.4%, OOH at 6%, Radio at 4.9%, while Print stays below 1%.
This positive evolution is due to favorable economic factors, such as decreased energy prices and a strong labor market.

Electro-Alfa International announced the early closure of its Initial Public Offer (IPO) for the sale of up to 65.9 million newly issued shares.
BRD Groupe Société Générale reported strong commercial performance in 2025, with net loans outstanding growing 13% year-on-year to RON 56.1 billion(€11.01 billion).
Forvis Mazars Group has released its annual C-suite barometer showing that 92% of global executives expect growth in 2026, despite ongoing economic uncertainty.
Data from financial analysis platform RisCo.ro reveals clear differences between Romania's largest employers. State companies dominate the ranking by employee count, but private firms lead significantly in turnover, profit and efficiency per employee.
Romania's Ministry of Finance has published a legislative package aimed at establishing mechanisms to support strategic investments and accelerate the country's economic recovery.