Romania's eCommerce market reached approximately €8.1 billion in 2025 and could exceed €8.5 billion in 2026. However, growth is entering a more competitive phase than in previous years, according to a report by MerchantPro.
This aligns with the slow growth level recorded by the MerchantPro Compass indicator in the number of transactions also in 2023 compared to the previous year (+5.5%).
The Iran war continues without a clear end, and financial market participants are beginning to consider a scenario where the conflict extends over months rather than weeks, according to an Ebury analysis.
Olympus Foods România has begun construction of a new warehouse at its Brașov Dairy Factory, with an investment of €7.5 million.
Romanians are spending more on cinema experiences as economic pressures drive a shift towards leisure-oriented consumption. Cinema revenues reached approximately €63 million in 2025, up 16% compared to 2024 and around 10% above pre-pandemic levels, according to Colliers data.
Affidea Romania continues its expansion plan in integrated medical services and announces the acquisition of five centres: Phoenix clinics in Bucharest, Arad, Sf. Gheorghe, Sighetu Marmaţiei and GMH Clinic in the capital. The Affidea network now reaches 81 clinics in 33 cities.
Although 86% of organisations plan to increase their artificial intelligence (AI) investments, only 18% can fully leverage this technology, according to an Accenture report.