Study: 65% of Romanian companies rely on paid social media campaigns
Conversely, two-thirds of large enterprises reported an increase in sales, reflecting their ability to leverage broader resources and more advanced strategies.
Conversely, two-thirds of large enterprises reported an increase in sales, reflecting their ability to leverage broader resources and more advanced strategies.
The risk of triggering and escalating image crises for companies in Romania is increasing, fueled by the increase in the number of social media users and the time spent online.

Building-materials supplier Holcim Romania has announced the acquisition of Uranus Pluton, a granite quarry operator active since 2004 in Cerna, Tulcea County.
The initial public offering (IPO) of Electro-Alfa International kicked off on February 2nd and will end on 11th February 2026.
Raiffeisen Bank Romania ended 2025 with strong results, recording 22% growth in new clients compared to 2024.
Dan Timotin, General Manager of beer maker Ursus Breweries since July 2025, will leave the company at the end of February 2025, according to a company statement.
Vista Bank Romania has signed an agreement to acquire 100% of the shares in Investimental, a financial investment services company.