Study: 65% of Romanian companies rely on paid social media campaigns
Conversely, two-thirds of large enterprises reported an increase in sales, reflecting their ability to leverage broader resources and more advanced strategies.
Conversely, two-thirds of large enterprises reported an increase in sales, reflecting their ability to leverage broader resources and more advanced strategies.
The risk of triggering and escalating image crises for companies in Romania is increasing, fueled by the increase in the number of social media users and the time spent online.

Energy company Electrica informs investors and the capital market that it has obtained the technical grid connection permits (ATR) for 17 new battery energy storage projects (BESS), with a total capacity of approximately 700 MWh.
The European Retail Banking Radar, Kearney's latest study now in its 18th edition, shows that Europe is entering a period of normalisation following the conditions of 2023–2025. For Romania, the challenge extends beyond the normalisation of interest rates.
Digi Spain has announced its intention to launch an initial public offering (IPO) on the Spanish stock exchanges, aiming to raise approximately €150 million.
Romania's national electricity transmission network operator, Transelectrica, has halted scheduled maintenance shutdowns to ensure the grid operates at maximum capacity during an ongoing extreme heatwave. The preventive measures aim to mitigate operational risks associated with severe weather conditions.
The European Commission has approved, under EU State aid rules, Romanian measures for the national investment and development bank Banca de Investiții și Dezvoltare (BID).