Study: 65% of Romanian companies rely on paid social media campaigns
Conversely, two-thirds of large enterprises reported an increase in sales, reflecting their ability to leverage broader resources and more advanced strategies.
Conversely, two-thirds of large enterprises reported an increase in sales, reflecting their ability to leverage broader resources and more advanced strategies.
The risk of triggering and escalating image crises for companies in Romania is increasing, fueled by the increase in the number of social media users and the time spent online.

Romania's Competition Council has approved Sameday's acquisition of Cargus. Sameday, which introduced easybox delivery in Romania, announced the regulatory approval as a step toward finalising the transaction.
Romania's M&A market recorded its best quarter in two years, with a cumulative value of €2.9 billion, three times higher than the first three months of last year.
Heineken Romania has completed a major investment in modern technologies at its breweries in Craiova and Ungheni (Mureș County), accelerating the transition towards low-carbon production and optimised energy consumption.
Vastint Romania has partnered with Digi Group for the sixth edition of its blood donation campaign, taking place for the first time at Timpuri Noi Square on 6 April 2026.
Affidea Romania has announced the acquisition of Sf. Sava cel Sfințit Hospital and GMH Oncology and Oncological Surgery Hospital, two medical units in Bucharest that will be integrated under the Affidea Hospitals brand.