Study: 65% of Romanian companies rely on paid social media campaigns
Conversely, two-thirds of large enterprises reported an increase in sales, reflecting their ability to leverage broader resources and more advanced strategies.
Conversely, two-thirds of large enterprises reported an increase in sales, reflecting their ability to leverage broader resources and more advanced strategies.
The risk of triggering and escalating image crises for companies in Romania is increasing, fueled by the increase in the number of social media users and the time spent online.
As of April 2020, Romania has been in the excessive deficit procedure (EDP), as a result of exceeding, in 2019, the 3% budget deficit limit set in the Stability and Growth Pact (SGP).
In the December 2024 business cycle survey, managers in the manufacturing industry forecast a moderate decrease in the volume of production for the next three months.
Bringing forward the timetable for elimination of tax facilities for the IT industry, starting January 2025, is a deeply negative signal towards a strategic sector of the economy.
On the other hand, 28% say they are optimistic about the year ahead, with a significantly higher percentage among those with incomes over RON 6,000 (33%).
The elimination of the holiday vouchers will freeze or cancel investments in tourism infrastructure.