Brand Management's business grows by 40% last year, to RON 15 million
Significant investments were made in the development of an all-in-one online platform dedicated to offline advertising campaigns.
Significant investments were made in the development of an all-in-one online platform dedicated to offline advertising campaigns.
The indoor advertising market is projected to grow by 17% in 2024, substantially surpassing the growth rate of the Romanian advertising market.
62% of the consumers have purchased products after seeing advertisements in shopping malls.
As cities expand, the distances between residential neighborhoods and commercial centers grow, yet the number of visits to shopping malls continues to rise.

Raiffeisen Bank has reached an agreement to acquire 100% of the shares in Garanti BBVA Group Romania, including Garanti Bank and leasing unit Motoractive IFN, from subsidiaries of Banco Bilbao Vizcaya Argentaria.
Etem Gestamp, the Sofia-based joint venture between Viohalco Group and Spain's Gestamp Group, has signed a 10-year virtual power purchase agreement (VPPA) with Rezolv Energy, the Actis-backed independent power producer.
Electrica's Board of Directors has approved new four-year mandates for its top executive leadership following a meeting on 27 March.
State-owned power producer Hidroelectrica achieved total investments of RON 781 million (€157 million) in 2025, up 32% compared to 2024, representing the company's best investment volume in years.
Japan Credit Rating Agency (JCR) announced on Friday the reconfirmation of Romania's country rating at BBB (foreign currency) and BBB+ (local currency) and improved the outlook from negative to stable.