Brand Management's business grows by 40% last year, to RON 15 million
Significant investments were made in the development of an all-in-one online platform dedicated to offline advertising campaigns.
Significant investments were made in the development of an all-in-one online platform dedicated to offline advertising campaigns.
The indoor advertising market is projected to grow by 17% in 2024, substantially surpassing the growth rate of the Romanian advertising market.
62% of the consumers have purchased products after seeing advertisements in shopping malls.
As cities expand, the distances between residential neighborhoods and commercial centers grow, yet the number of visits to shopping malls continues to rise.

Lidl Romania continues to invest in the country and announces for the financial year 2026 (1 March 2026 – 28 February 2027) an expansion plan of over €285 million.
Restaurant technology startup Choice has secured €6.6 million in new funding and is accelerating its expansion across CEE, including Romania, where it entered in 2025.
Israeli developer Econergy Renewable Energy has secured €31 million in project financing from Kommunalkredit for its 60MW Ovidiu solar project in Romania.
Romania's Competition Council is analyzing the transaction through which Pavăl Holding, controlled by the Pavăl brothers, intends to acquire the Carrefour group in Romania.
Romania continues to record the lowest uptake of e-government services in the European Union.