Brand Management's business grows by 40% last year, to RON 15 million
Significant investments were made in the development of an all-in-one online platform dedicated to offline advertising campaigns.
Significant investments were made in the development of an all-in-one online platform dedicated to offline advertising campaigns.
The indoor advertising market is projected to grow by 17% in 2024, substantially surpassing the growth rate of the Romanian advertising market.
62% of the consumers have purchased products after seeing advertisements in shopping malls.
As cities expand, the distances between residential neighborhoods and commercial centers grow, yet the number of visits to shopping malls continues to rise.

AI is creating two distinct directions in the global labour market, according to PwC research, based on an analysis of over one billion job listings across six continents.
PPC Energie, an integrated energy provider, has added an Operation and Maintenance (O&M) service for energy storage systems (BESS) to its portfolio of solutions for companies.
FintechOS, the financial technology company founded in Romania that provides AI-based digitalisation solutions for banks and insurers, has reached profitability on the back of a 40% rise in recurring revenue at the end of Q1, company representatives said.
The European Bank for Reconstruction and Development (EBRD) is providing a loan of RON 300 million (€57 million equivalent) to Delgaz Grid, an electricity and gas distribution company operating in Romania, to support energy security.
Romania has reached 31 da Vinci robotic surgery programs nationwide, of which 8 are in the public healthcare system. The most recent system, installed at Fundeni Clinical Institute, marks the expansion of robotic surgery in Romanian public hospitals and the regional milestone of 100 da Vinci systems across the SOFMEDICA region: Romania, Greece, Bulgaria, Hungary, Cyprus, Croatia and Slovenia.