The survey "GenAI for marketing: Fear or FOMO" (Fear Of Missing Out) interviewed more than 50 CMOs and marketing directors in Europe, Australia and the US.
Majority (90%) of firms surveyed have adopted AI into operations to some degree, but most remain in the early stages and 8% have not integrated AI at all.
An overwhelming majority of CFOs (87%) believe that generative artificial intelligence (GenAI) will drive efficiency in the tax area, compared to only 15% in 2023.
A new study from BCG Reveals that employees' confidence in AI and GenAI is growing, but half of regular users believe their job may disappear in the next decade.
Nearly half of Romanian Gen Zs (47%) and 33% of Millennials expect their personal financial situation to improve.
Romania's exports to the United States in 2024 exceeded €2.28 billion, while imports from the US reached €1.31 billion, resulting in a trade surplus of €968 million.
Cross-border ecommerce transactions in CEE have seen a significant surge, climbing by 15% to reach €24 billion in 2024 compared to 2023.
As US President Donald Trump has announced a 20% tariff on products imported from the EU, Romanian PM Marcel Ciolacu said the government will launch support schemes.
Teilor Holding, encompassing the luxury jewelry chain Teilor, Teilor Invest Exchange, and Invest Intermed GF IFN, has announced the listing of two new bond issues on the Bucharest Stock Exchange (BVB).
Showpad, a global leader in AI-driven revenue enablement technology, has announced the launch of its new R&D centre in Bucharest.