The survey "GenAI for marketing: Fear or FOMO" (Fear Of Missing Out) interviewed more than 50 CMOs and marketing directors in Europe, Australia and the US.
Majority (90%) of firms surveyed have adopted AI into operations to some degree, but most remain in the early stages and 8% have not integrated AI at all.
An overwhelming majority of CFOs (87%) believe that generative artificial intelligence (GenAI) will drive efficiency in the tax area, compared to only 15% in 2023.
A new study from BCG Reveals that employees' confidence in AI and GenAI is growing, but half of regular users believe their job may disappear in the next decade.
Nearly half of Romanian Gen Zs (47%) and 33% of Millennials expect their personal financial situation to improve.
Hartmann Packaging has announced the purchase of the Romanian subsidiary of Dentaş Kağıt Sanayi, which specializes in the production of molded fiber packaging solutions.
Premier Restaurants Romania, the operator of McDonald's restaurants in the country, announced a turnover of over RON 2 billion (€401 million) in 2024.
Wolt, the Helsinki-based technology company, is set to officially launch operations on the Romanian market this May.
Chinese car maker Chery has officially announced its entry into the Romanian market through a partnership agreement with Auto Italia Group, part of the Samelet Group.
Oil and gas major OMV Petrom has announced that its wind and photovoltaic projects in Romania have a combined capacity of 2.4 GW.