Horváth: 66% of companies expect revenue increase by using AI
Beyond those already listed, a major challenge is that 54% of IT executives expect budget cuts, while 10% of respondents anticipate an increase in spending on innovation.
Beyond those already listed, a major challenge is that 54% of IT executives expect budget cuts, while 10% of respondents anticipate an increase in spending on innovation.
A development strategy focused on advanced services, automation, and niche analysis, such as ESG, will allow Romania to harness the enormous potential of this industry.
At least 75% of world trade is conducted through indirect sales channels (partner networks) and 80% of executives consider them important for business.

Helleniq Energy has completed two photovoltaic parks in southern Romania with a combined capacity of 58 MW, marking the company's first operational renewable energy assets in the country. The projects are part of a 2023 agreement with Metlen for developing four solar projects totalling 211 MW.
Intesa Sanpaolo Bank Romania has appointed Anca Petcu as Chief Operations and Transformation Officer and Deputy CEO, following approval from the National Bank of Romania.
Patria Bank has signed a contract to sell its 99.9% stake in SAI Patria Asset Management to BRD Asset Management SAI for €5.5 million.
Romania's retail sales volume (excluding automotive and motorcycle trade) dropped 9.1% year-on-year in January 2026 in gross terms, and 6.5% when adjusted for working days and seasonality, according to data released by the National Institute of Statistics (INS).
Romania is set to host additional US military assets following a high-level Supreme Council of National Defence (CSAT) decision.