eMAG presents 5 key ecommerce trends to improve customer experience in 2025
AI-powered solutions transform the shopping experience and integrate changing consumer needs,
AI-powered solutions transform the shopping experience and integrate changing consumer needs,
In 2023, Romanian e-commerce of goods and services reached €10.6 billion, representing 3.32% of GDP.
Investment of more than €100 million to increase shipping capacity in the fourth quarter of 2024.
E-commerce expansion is fueled by access to digitalization and the rising incomes of the young population and digital natives, but also by the evolution of technology.
66% of consumers find private label just as good as branded alternatives, with 38% having no plans to switch back to branded goods.
Western European shoppers spend an average of €85 per transaction, while Eastern European consumers spend €55.
PP's total footprint at the Park to around 90,000 sqm with the new facility comprising 40,000 sqm with the remainder of the building being used as an LPP distribution centre.
A Romanian team of young tech geeks designed five AI-based robots which can tirelessly work as brand manager, sales agent, data engineer and influencer.
Fulfill.ro, the e-commerce logistics division of Mediapost Hit Mail, the largest integrator of direct marketing services in Romania, has reached a 37% increase in turnover in 2023.
PayU GPO Romania, the leader of the local online payment market, estimates that the value of the e-Commerce market will be around €11.5 billion in 2024.

Romania's economy delivered a mild upside surprise in the third quarter, with flash estimates pointing to 1.6% annual growth, above expectations. However, the economy still contracted by 0.2% versus the previous quarter. After nine months of 2025, the economy is 0.8% above the same period of 2024, according to a report by ING Bank Romania.
MedLife, Romania's largest private healthcare network, announced financial results for the first nine months of 2025. The group recorded consolidated pro-forma revenue of over RON 2.36 billion (€464 million), up 19.5% compared to the same period in 2024. EBITDA pro-forma increased by 20.4% compared to the first nine months of last year.
The Romanian Investment and Development Bank (BID) has committed €20 million to the Three Seas Initiative Innovation Fund, becoming the fifth national promotional institution to support the EIF-led investment vehicle targeting growth-stage companies across Central and Eastern Europe.
Digi Communications has announced its Q3 2025 financial results, showing consolidated revenues of €561 million, up 14% compared to the same period last year. The telecom company achieved total revenues of €1.643 billion for the first nine months of 2025, representing a 16% increase year-on-year.
BT and BT Investments have received approval from the Financial Supervisory Authority to acquire BRD Pensii and the BRD mandatory private pension fund (pillar 2).