What and how Romanians shop - Preferences, figures and trends for 2025
Bucharest is the national leader in sales with 10.49%, followed by Timisoara (7.23%) and Cluj-Napoca (4.58%).
Bucharest is the national leader in sales with 10.49%, followed by Timisoara (7.23%) and Cluj-Napoca (4.58%).
Advertising revenue market shares remain stable: Television leads with 52.2%, followed by Digital at 36.4%, OOH at 6%, Radio at 4.9%, while Print stays below 1%.
Conversely, two-thirds of large enterprises reported an increase in sales, reflecting their ability to leverage broader resources and more advanced strategies.
62% of the consumers have purchased products after seeing advertisements in shopping malls.
The turnover of these companies amounted to 342 billion lei (approximately €70 billion), representing about 13% of the total in 2023.
The new Agroland store in Arad is the first MEGA unit opened in Arad County, bringing the total number of Agroland stores in the county to four.
The vehicles are less than 4 years old and have a maximum mileage of 120,000 kilometers, ensuring a high standard of performance and safety.
rinf.tech has experienced significant growth in European and international markets and opening an office in India aligns with the need to sustain this accelerated momentum.
Atakan Turhan began his career at Swissôtel The Bosphorus in Istanbul in 1992 after graduating from Boğaziçi University's Department of Tourism and Hotel Management.