Local media market is estimated at €778 million in 2024
Advertising revenue market shares remain stable: Television leads with 52.2%, followed by Digital at 36.4%, OOH at 6%, Radio at 4.9%, while Print stays below 1%.
Advertising revenue market shares remain stable: Television leads with 52.2%, followed by Digital at 36.4%, OOH at 6%, Radio at 4.9%, while Print stays below 1%.
With 138 deal announcements in 2024, Romania has seen a 6% increase in deal volume from the previous year.
MOL Group's profit before tax (PBT) down by 23% year on year almost entirely due to external environmental impacts,
The company currently has a market share of between 7% and 15% in certain product segments, with a target of 3% growth over the next two years.
Romania, the main strategic partner of the Republic of Moldova – Reconfirmation by the visit of Prime Minister Dorin Recean to Terra Impex in the Vulcănești Free Economic Zone.
The transaction is financed through the NextGenerationEU program, with the financial support of the Government of Romania and the Government of Bulgaria, through the PNRR.